Saïd Business School Resources Blogs

We were discussing motives for shopping (or not shopping) last week. So, apparently, men hate shopping for clothes in real shops so much that there may be a market for beaming in a live Style Editor via Skype. Accompanied by your significant other, (presumably located discretely off camera) you can receive recommendations on ‘styling and tailoring’, reports Mashable, thanks to the startup men’s concierge clothing service, Hendricks Park. It’s apparently a ‘high touch continuity service model’. Tempted? Certainly, looking at some of the client videos, these people desperately need help.